Microsoft is leading developer for iOS and Android – Computerworld.nl

Opinion – Microsoft is going for it, it looks as though the software giant one of the key developers for both iOS and Android .

Recently, Microsoft introduced its Outlook emailapp for iOS and Android, which was enthusiastically received. Look at the reviews, here, here and here

.

Last week we were told that they Redmond intend popular iOS and Android balding Rapp Sunrise to take over. Furthermore, Microsoft Office for iOS already. And it has Skype. It even offers SmartGlass for iOS to allow parts of the Xbox works on the iPhone.

The company is smart. If you use Outlook on iOS or Android, it will get the software you are attempting to use cloud storage from Microsoft, OneDrive. But it does not force you: you can for example integrate a service from a third party in Outlook, such as Box

One of the players

The latter is an important factor.. It really shows how serious Microsoft is embracing the post-PC era. Today we are having a free choice regarding platforms, operating systems, applications and devices. And the company knows that in order to play a role in that playing field with everyone and everything should work

This shows what the mantra means of CEO Satya Nadella:. “Microsoft everywhere”. And it is quite logical to use cloud services to support this strategy, particularly given the fact that his focus has always lain there.

In addition, of course, remain the company’s plans are not limited to the consumer market. Why should they? Microsoft can earn the most in the business market, where it has successfully with the Lync-based communication-enabled business process (CEBP) and Unified Communication (UC) and a whole range of cross-platform solutions.

What wonderful opportunities are there in the mobile business market is now illustrated by IBM and Apple, who is now a lot of energy stabbing in business apps for the iPad (and I understand that we have only seen a fraction of what it The vessel contains).

Microsoft everywhere

There’s a mobile future to come, in which all processes and data in the cloud hanging and available on any device. Key sectors such as insurance and health care embrace this model all.

It is only a blemish that a few important weaknesses in the security of Outlook for iOS and Android sit. But given the importance of business customers for Microsoft, I think those problems will be solved quickly. But there is also suggested that Microsoft some things Google has learned when it comes to collecting data. And why the company would stop there

Windows wilted

Microsoft knows that Windows is a lot less important in the future – though it will certainly not disappear and it will be an important keep playing. Yet the release of (free) Windows 10 are a significant step in the transformation of the tech landscape. The amount of users that move is because the new standard by which we can measure the market share of Microsoft.

But certainly not everyone will upgrade to Windows 10, even though it is free. Well you can be reasonably assume that old XP machines will gradually die out completely. But users who upgrade will probably never upgrade. And therefore depends the future relevance and survival of Microsoft entirely on whether they are one of the leading software developers in the world for each platform. Only then can they use their enormous power in the enterprise market to provide everyone everywhere cloud services.

I imagine that we will see a similar transformation from Microsoft in the next two years, we also Apple have witnessed. And that could well be good news for everyone. Because it empowers business customers and consumers only to choose.