During the annual Game Developers Conference, Google announced innovations for games on Android. Especially for Android game makers, but also players are some brands.
The Game Developer Conference is an annual event in San Francisco, where game makers gather to include learn about the latest trends and technologies in the field of making games. Google also was present to announce upcoming renewals for the Android platform. Although it largely involves practical tools for creators, players will also find some brands. Thus, for example, easier for game makers to build the feature for video recording in their games via a new API. However, the presentation focused mainly on the money with Android games because that is a big problem for many game makers. Android players are in fact less likely to spend money on a game than, say, iOS players. Google comes to the rescue.
Demos streaming in ad
A demo for game makers a smart way to attract people to their game. A game as quickly try namely says much more than a screen shot or a descriptive text. For players is interesting because you do not absolutely have to download the app and need to give all kinds of permissions before you can see at all or what the game is for you. The demos are not downloaded but streamed through Google servers. This gives only to those who seek to see the trial option with a WiFi connection. The demos take up to ten minutes.
More advertising options
Game Creators also have more options for creating ads. So we will soon encounter vertical video ads and ads can be directed specifically at people who have played the last thirty days at least thirty minutes of games. Developers also gain better insight into the behavior of players with predictive metrics. This allows them, for example, less ads to players who surely going to spend money and better deals show players that it is unlikely that they are going to spend money. These capabilities are rolled out in the coming weeks, so you may soon all your games back.
Indie Corner
The Google Play Store is not easy with a game on to fall. Therefore, Google smaller developers responds with its own “Indie Corner” in the digital store, or us just a category Indie games. Game makers themselves can submit their game. There are no strict rules about which games are highlighted in this corner of the store, except that the team behind the game is not more than fifteen men and the game “awesome” to be.
In-app purchases
Android is for game makers a lot less attractive to develop for than, say, iOS from Apple. This is on the one hand because in developing Android on many different devices should be considered with different screen sizes, processors, memory, etc., while on the side of Apple only a few devices exist.
more important reason is that gamers can download their games easily through illegal ways. This is why for example, last month Alto’s Adventure is a free-to-play game for Android has been released while iOS gamers simply pay a price for the game. Therefore, in-app purchases very important. Google also has and therefore it is soon for developers to parts of a game, including the in-app purchases, adapt without sending a full update for the game. This means a lot less players game updates.
more money is more games
all in all, these innovations ways for game makers to make more money with their Android games. If Android players usually prefer to spend money on the game itself, these tools are the right way to still be able to make games on Android. This is also good news for players. Once Android is a cost-effective platform, there will only be more games created for and we again play more. On the other hand it also means more and more sneaky ways to entice us through advertising and in-app purchases to spending money.
Still Need tips on what new games are worth? Last month, a lot of games have appeared again and we have put the best ten titles in a row.
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